Both cards offer 5% on their namesake platform. The differences are in the cap, the partner network, and the redemption.
Devansh Kapoor
Cashback and online-shopping optimizer. Maintains a personal ledger of every rupee spent since 2019.
Amazon Pay ICICI and Flipkart Axis are the two most popular co-brand credit cards in India. Both offer 5% cashback on their namesake platform, both have annual fees (₹0 for Amazon Pay, ₹500 for Flipkart Axis), and both are designed for a specific shopping habit. The right pick depends on where you shop more.
| Feature | Amazon Pay ICICI | Flipkart Axis |
|---|---|---|
| Annual fee | ₹0 (lifetime free) | ₹500 (waived at ₹1L spend) |
| Cashback on namesake | 5% (Prime), 3% (non-Prime) | 5% (Flipkart, Cleartrip, partner offline) |
| Cashback cap (namesake) | None | ₹500/cycle |
| Other online cashback | 2% on Amazon Pay bill payments | None on other online |
| Offline spend | 1% cashback (capped ₹500/month) | 1% reward points (capped) |
| Welcome benefit | None | ₹500 Flipkart voucher on first spend |
| Card network | Visa | Mastercard |
| Forex markup | 2% | 2% |
Amazon Pay ICICI:
Flipkart Axis:
The Amazon Pay ICICI's uncapped cashback is the headline feature for high-volume Amazon shoppers. If you spend ₹2 lakh/year on Amazon, Amazon Pay ICICI returns ₹10,000; Flipkart Axis returns ₹6,000 (capped).
Amazon Pay ICICI's 2% on Amazon Pay bill payments is unique. If your monthly utility bill is ₹5,000, that's ₹100/month = ₹1,200/year. Not huge, but uncapped and easy.
Flipkart Axis's non-Flipkart cashback is 1% on most retail. Modest, but it adds up: ₹15,000/month × 1% = ₹150/month = ₹1,800/year.
Amazon Pay ICICI: cashback lands in your Amazon Pay balance. You spend it on Amazon like regular money. Zero friction.
Flipkart Axis: cashback lands as a Flipkart Gift Card. You spend it on Flipkart. Zero friction within the Flipkart ecosystem, but unusable elsewhere.
Both are friction-free within their own platform. Amazon Pay ICICI's balance is slightly more flexible (Amazon has more merchants and gift card options).
Flipkart Axis earns 5% at:
If you use Cleartrip for travel bookings or Uber for daily commute, the 5% adds up. The cap is ₹500 per cycle across all partner offline spend.
Amazon Pay ICICI has no offline partner network. The 1% offline cashback is generic and capped at ₹500/month.
If your annual spend is below ₹1 lakh, Flipkart Axis charges you ₹500. Amazon Pay ICICI charges nothing.
You spend ₹20,000 per month on Amazon, ₹15,000 on Flipkart, ₹10,000 on travel (Cleartrip), and ₹30,000 on general retail.
Wait — both cards return ₹18,000? Let me recheck the Flipkart Axis cap. The ₹500 cap is per cycle, but is it across all 5% categories combined or per category?
For Flipkart Axis, the ₹500 cap is on the total 5% cashback per cycle, not per category. So:
The cap structure is more restrictive than I first described.
Smart routing returns ₹24,000 vs ₹18,000 (Amazon Pay alone) or ₹6,000 (Flipkart Axis alone).
Amazon Pay ICICI is the more flexible card — uncapped 5% on Amazon, lifetime free, 2% on bill payments. For most Indian cardholders, it's the right first cashback card. Flipkart Axis earns its place only if your Flipkart spend is moderate and you want Cleartrip/Uber/PVR 5%. The smart play is both: Amazon on Amazon Pay ICICI (uncapped), Flipkart on Flipkart Axis (capped but useful), everything else routed to whichever card is more rewarding for that specific merchant. The combination returns 30–40% more than either card alone.